Rebecca Severs, owner of Three Little Birds bakery in Keighley, West Yorkshire, expressed her gratitude to supporters amid the “cakegate” social media controversy
The dispute arose when an unidentified “well-known” celebrity, later revealed to be ex-Coronation Street star Catherine Tyldesley, requested free cake in exchange for promotion on social media and in OK! magazine.
Severs, inundated with support, thanked backers for their “solidarity” and addressed the overwhelming positive response. She acknowledged the outpouring of support from both locals and those living afar, encouraging people to direct their custom to nearby small businesses.
Tyldesley’s “Utterly Bizarre” Response
Catherine Tyldesley, in response to the controversy, posted an Instagram story claiming ignorance about the cake request and dubbed the situation “utterly bizarre.” She sarcastically referred to the incident as “cakegate” and took a dig at Severs, suggesting the bakery owner sought the exposure. Social media users, however, seemed to rally behind Severs in the aftermath.
Severs Responds with Gratitude and Humor
Rebecca Severs, addressing the overwhelming support, expressed her appreciation on Instagram stories. While unable to respond individually to all messages, she emphasized the significance of the solidarity shown for small businesses. In a lighthearted post, Severs shared a “folklore” cake design inspired by Taylor Swift, making light of the social media drama.
Encouraging Support for Small Businesses
Severs used the platform to encourage those living far away to support local small businesses. Her call to action resonated with followers, with many expressing solidarity and pledging their support. The bakery’s newfound attention garnered followers from outside the local area, as people commended Severs for standing up for herself.
Social Media Backlash Against Tyldesley
The controversy intensified when Severs shared her response to an email from an events agency seeking cake in exchange for online promotion. Social media users sided with the bakery owner, praising her for asserting boundaries and refusing to provide free products in exchange for exposure.