Dean Smith, recently appointed head coach of Charlotte FC in Major League Soccer (MLS), added a touch of humor to his official signing announcement.
In the photos released by the club, Smith is seen “signing” a document with lighthearted job requirements. While confirming standard coaching responsibilities, the “contract” humorously included clauses such as filming one TikTok per month at the discretion of the social team and meeting weekly with the club’s mascot, Sir Minty.
Smith’s Arrival and Unique Contract Terms
Dean Smith officially joined Charlotte FC after leaving his role at Leicester City, signing a two-year deal pending the receipt of a work permit. The unique “contract” terms showcased the club’s playful approach to the announcement, adding an amusing twist to the formal signing process. The requirements, including TikTok obligations and mascot meetings, provided fans with a glimpse of the club’s creative and engaging communication style.
Smith’s Excitement and Ambition
In a statement, Dean Smith expressed his honor at being appointed as the head coach of Charlotte FC and conveyed his eagerness to start preparations for the 2024 season. He acknowledged the club’s ambition and potential for success, emphasizing the unique opportunity to contribute to a project with significant potential in Major League Soccer. Smith’s coaching experience, including stints with Aston Villa and Leicester City, positions him as a valuable addition to Charlotte FC’s leadership.
Charlotte FC’s Ambitious Project
Owned by billionaire David Tepper, Charlotte FC aims for success in the MLS. Smith’s appointment follows the dismissal of the previous coaching staff despite making the playoffs. The Eastern Conference franchise, based in North Carolina, anticipates a new chapter of success under Smith’s leadership. The playful contract terms added an element of fun to the formal announcement, resonating with fans and showcasing the club’s creative spirit.