Key Sentence:
- Ho Yong Jung’s Instagram follow-ups have shrunk from 400,000 to over 14 million in just a few weeks.
- The actor came to BTS as the last global ambassador of the fashion house.
Originally from Seoul, South Korea, the actress experienced her stratospheric rise in the psychological thriller game Squid Game. Yeon Jung From Squid Game played the protagonist Sae-book, which broke Netflix’s record for her most-watched title in the world. And now, he has been hired by Louis Vuitton to join its ranks of global ambassadors, including his Korean counterpart BTS.
But this is not Ho Yong Jung’s first rodeo.
The actor debuted as the incredible Louis Vuitton on track in 2016 before modeling in the 2017 election campaign. “I instantly fell in love with Hoyeon’s great talent and fantastic personality,” says Creative Director Nicolas Ghesquière. “And I look forward to starting a new chapter in this journey. Ho Yong Jung added, “I am honored to start my acting career with Louis Vuitton, Yeon Jung From Squid Game the brand I model. I look move to all the moments with Louis Vuitton as a global ambassador.”
Today marks the anniversary of the official alliance between Ho Yeon Jung and Louis Vuitton. The two came together in several special TB projects, whether on the red carpet, billboards, or front row. And while this marks the 27-year-old singer’s first significant fashion deal. It’s not the first time the fashion industry has parted ways with the wild success of Korean popular culture.
Ghesquière’s decision to take on Korea’s newest export is just a big step for every BLACKPINK member. Who has forged a blue-chip relationship with an individual Parisian fashion house. Louis Vuitton’s SS22 show, which ended yesterday’s Paris Fashion Week – albeit with some unwanted visitors.