Sway house TikTok also talents cofounder Josh Richards Michael Gruen Group. has teamed up with Mark Wahlberg’s manufacturing agency unrealistic. Thoughts to launch his own studio focused on content material for gen z.
Becoming a member of Richards on the crosscheck studios group is fellow talents cofounder. (and its VP of expertise) Josh Richards Michael Gruen group will serve as the new challenge’s president. Richards, who’s 19 furthermore has more than 24 million fans on TikTok, is CEO.
Crosscheck studios have “already prepare a complete slate of fabric and are continuing to actively scout new projects,” it says. It currently isn’t always freeing information about the slate. But says its well-known content goal is to end up the “best venue for internet-local creators.”
Unrealistic ideas run by Wahlberg, his longtime supervisor/manufacturer Stephen Levinson. And filmmaker Archie gips–will help crosscheck by using offering development and production sources, it says.
“i’m impressed with josh and all of the things he’s already accomplished,” wahlberg said in a announcement. “we are searching ahead to being in enterprise with him and joining forces with crosscheck studios.”
In his own assertion, richards stated, “it’s an honor to partner with Mark Wahlberg and the group at unrealistic ideas. That is a real ardor challenge for me that I’m going to pour my heart and soul into. We’re going to have a number of fun alongside the manner and build something tremendous together.”
That is some distance from Richard’s first foray into entrepreneurship. Over the last 12 months, he–frequently in tandem with Gruen. Sway residence individuals Bryce hall, griffin johnson. Also Noah beck–has invested in a spread of corporations, which includes the TikTok competitor thriller.
The as opposed to game app, probiotic soda Poppi, era business enterprise karat. 3-d printer enterprise aon3d, fake fur brand unhide domestic-building tech organization atmos. Esports org rektglobal, financial commercial enterprise lendable, analytics platform chalk, and stir. A startup that makes gear for practical content material creators.
Richards also released the energy drink brand ani and, in advance. This month, offered a stake in nostalgic youngsters’ brand silly bands ahead of its upcoming relaunch.