Priya Ragu Creates A Unique Blend Of Tamil Music Traditions And Pop Songs.

Priya Ragu

Key Sentence:

  • The Swiss-Tamil artist pleads for a second chance and trust in the universe with a record contract on the horizon.

“I always knew that ‘Good Love 2.0’ was Something special because it brought the two worlds together,” said Priya Ragu. A rookie from Tamil and Switzerland, whose debut single put a shiny hook on the back of the board and thus plans the sound, which she and her sister Jaffna Gold likes to call it “wave doubt.”

Ragus’ music combines his love of neo-soul and jazz-influenced hip-hop – think Lauryn Hill and Kali Uchis – with Gold’s skill for heavy rhythms and experimentation across genres; Ragus’ music sounds like a new generation of the Tamil diaspora, a musical tradition with a rich table-pop interesting.

We worked on the song the longest – it was “Good Love 1.0,” he laughed. When the second version finally clicked, “we were like, “Okay, this is going to be our voice.” Something new happened. “

When Annie Mack released “Good Love 2.0” on Radio 1 early last year, “about 20 labels suddenly knocked on my door,” said Doubt. He had planned to play his music without label interference. But when his touring plans were discontinued, he wondered if he would take this as an omen.

At that point, he was on the verge of releasing his first dream album, for which he would do anything to pursue it by quitting his job. Secretly moving to New York to write songs when the pandemic breaks out.

He’s back home with his parents for a summer of solitary, long walks and no music. Wondering if he should give up — but with a spoonful of superstition and a copy of the artist’s outing, Doubt adapts. “When I decided to give up everything, I brought music back into my life. Record contracts, booking agents, management companies – they all came at the same time.”

“When I decided to give up everything, I brought music back into my life” – Priya Ragu.

An interpreter of messages from the universe, Ragu is a late bloomer who believes his extraordinary success must have happened for a reason. It’s hard to disagree. Raised in St. A beautiful Gallen in Switzerland, Ragu once played in the family band, where his father was a member in Backgammon. And Gold on the Keys and studied Tamil songs and Hollywood hits by heart.

Sometimes he recorded himself singing in his room, but it never seemed possible to become a musician. So instead, he takes the parental path of pleasure by finding work. Buying airplane parts, and occasionally running an open microphone.

“But I just feel that there must be something else in life,” he explains. “I always look forward to next weekend.”

Finally, with his 35th birthday on the horizon, he’s decided it’s now or never. He moved to New York to find some excellent musicians to hang out with but spent six months inside exchanging song files with his brother online. His parents thought he was working, he laughed.

Those months resulted in “Good Love 2.0” and the rest of their upcoming debut album. Including their next single, “Chicken Lemon Rice” – an unlimited dance jam full of multilingual hooks, bit-flip smashing, mobile dial tones, and chants. Viewer. Dedicating his life to this project may seem like a crazy game of chance, but he trusts his intuition, says the current artist from Zurich. Feel like the universe is telling me just to do one song, and then you’ll get the results to see.”

Hannah: