Facebook has introduced a new way for users to shape what appears in their feeds: tell the platform what they want in everyday language. The update expands the app’s existing Your Algorithm tool, letting people add or remove topics the system believes they care about.
How the Chatbot Prompt Works
A new chatbot-style prompt lets users type what they want to see more or less of, instead of digging through menus. The changes apply to both the main feed and Reels, and Facebook says the system reacts immediately. The feature runs on Meta’s latest AI models, which are built to understand natural language. Facebook says large language models can pick up the interests and intent behind a request, creating an algorithm users can “actually talk to.”
The platform is also adding follow-up questions. After a user taps “Interested” or “Not interested” on a post, the app may ask for more detail about what they liked or disliked. Those answers update recommendations in real time, within the same session.
The Adoption Challenge
The bigger question is whether people will use it. Facebook users have a long record of ignoring available settings. A reverse chronological feed remains one of the most requested features, yet it can’t be set as the default and reverts to the algorithmic view whenever users leave and return. History points the same way: after the Cambridge Analytica scandal, reports of mass account deletions never materialized, and Facebook saw no significant change in behavior. ZDNet reporting also suggests most social media users never touch their privacy settings.
Still, the conversational approach lowers the effort required and could make personalization far easier for those willing to try it. For a platform often criticized over feeds users feel they can’t control, a simple conversation may prove a more accessible fix than any settings menu.