TikTok Rolls Out Year in Review and Holiday Features

TikTok is bringing festive cheer to its platform with the launch of Christmas-themed animations and a new Year in Review feature designed to help users celebrate their 2025 moments. The seasonal activations mark another push by the platform to enhance user engagement during the holiday season.

Festive Features Light Up the App

The platform is adding Christmas-themed effects visible in searches, comments, and direct messages when users mention holiday keywords. TikTok has also launched a dedicated Christmas content hub featuring trending templates, hashtags, and seasonal content that enables users to easily discover and participate in holiday-related trends. These animated elements create a more immersive festive experience while encouraging content creation around the Christmas theme.

Personalized Recap Videos Celebrate User Moments

The Year in Review activation provides users with a personalized summary of their most meaningful public posts from 2025, compiled into an editable recap video they can share. This feature allows TikTok users to reflect on their year and celebrate their platform journey with followers.

The timing of these releases comes as TikTok navigates significant challenges, including ongoing regulatory pressures and threats of bans in various markets. Despite these obstacles, the platform has maintained its user base and expanded its in-app shopping capabilities. With reports suggesting TikTok and U.S. regulators have agreed to a local sell-off arrangement, and plans for increased in-stream shopping and AI integration, the platform appears positioned for growth in 2026. These year-end features demonstrate TikTok’s commitment to keeping younger users engaged as it heads into the new year.