Hailey Bieber joins design process for Justin Bieber’s new brand SKYLRK
Hailey Bieber: Justin has been knocking items from the impending clothing brand on Instagram.
Model-Turned-Designer? Hailey Teases Her Favorite Jacket Yet
Hailey Bieber is stepping into the world of fashion design — and this time, it’s for her husband’s upcoming clothing line, SKYLRK. In a recent Instagram Stories update, the 28-year-old model gave fans a sneak peek of a black leather jacket she’s working on, writing, “Working on creating my favorite jacket of all time.” She also tagged the brand in the post, hinting at her direct involvement in the design process.
Wearing the sleek, structured jacket with front pockets and a zipper, Hailey paired the look with dark-wash jeans, letting her light brown hair fall long and straight. The photo is part of her fashion-forward teaser for SKYLRK, a brand that’s been quietly building buzz online.
A Week of Style and Sun — Hailey Shares More Moments
Hailey later posted a similar jacket photo in an Instagram carousel on Monday, April 14, captioning it, “the many moods and scenarios of this last week.” The post included several close-up selfies and a sizzling shot of the Rhode founder in a zebra-print string bikini.
Coachella Sighting: The Biebers’ Chill Weekend Vibes
The stylish duo recently made headlines with their appearance at Coachella in Indio, California. On April 9, Hailey and Justin were seen riding in a CRU electric vehicle to pick up their credentials ahead of the festival’s first weekend.
Hailey kept it casual in a green striped Ciao Lucia dress and black baseball cap, while Justin turned heads by going shirtless — showing off his tattoos — paired with navy shorts and a royal blue beanie.
SKYLRK: A Brand in the Making
Justin, 31, has been quietly teasing his fans with glimpses of SKYLRK via Instagram. Though the brand’s official page has yet to post, he’s tagged @SKYLRK in several stories and added it to his bio.
On April 3, the singer shared a carousel that included a pink hoodie in plastic packaging featuring the brand’s logo, along with product shots of colorful sunglasses and a blue phone case. By April 14, another teaser dropped — this time, an image of the sunglasses laid out on a table, keeping fans curious about what’s next.